First touch · Job post

Cold email based on a job posting (template + example)

Quote one duty from their job post, explain what it suggests about where the team's time goes, position your service as an alternative or complement to the hire, and ask whether it's worth comparing first.

All templates
First touch Job post Recruiting & staffing

your [the role they're hiring for] post

Alex <alex@[your company].com>
to {{first_name}} · Agency Owner or Head of Delivery at {{company}}

Hi {{first_name}},

Read {{company}}'s post for a [the role they're hiring for]. One line stood out: [a duty from the post].

When that's in a job description, it usually means the team is spending hours on it every week and wants it off their plate. Hiring someone is one fix. [Your company] is another: we [what you do] for staffing firms, so the new hire can spend their time on clients and candidates instead.

Worth comparing the two before you fill the role?

Alex

P.S. If you've got it handled, a quick 'all good' is fine and I won't chase.

Grade subject Spam check 84 words
Worked example

The same email,
filled in.

How it reads once every bracket holds a real detail. The company and people are invented.

your recruitment coordinator post

Alex
Example email

Hi Nadia,

Read Fairway Talent's post for a Recruitment Coordinator. One line stood out: chasing candidates for right-to-work documents and references.

When that's in a job description, it usually means the team is spending hours on it every week and wants it off their plate. Hiring someone is one fix. Vettly is another: we handle compliance checks and reference collection for staffing firms, so the new hire can spend their time on clients and candidates instead.

Worth comparing the two before you fill the role?

Alex

How to personalise it

What goes
in each bracket.

[the role they're hiring for]
The job title exactly as it appears on their careers page or job board listing. Weak: "admin role". Strong: "Recruitment Coordinator". Lower case is fine in the subject.
[a duty from the post]
One repetitive task from the responsibilities list, quoted or closely paraphrased. Weak: "general admin". Strong: "chasing candidates for right-to-work documents and references".
[Your company]
Your company name as prospects would recognise it, without a legal suffix. It's followed by "is another", so it should read as a straightforward alternative to hiring.
[what you do]
The task you take off their hands, in plain words that mirror the duty you quoted. Weak: "provide workforce solutions". Strong: "handle compliance checks and reference collection".
Why it works
  1. 01

    Quoting a specific line from their own post proves the email isn't generic.

  2. 02

    It reads the pain behind the job ad, which most senders miss.

  3. 03

    It positions you alongside the hire rather than against it, so it doesn't feel threatening.

When to use it

Use it when a job post lists repetitive work your product or service takes on. Skip it if the duty you'd quote is a core part of the job that can't be handed off.

Avoid this

Don't suggest they shouldn't hire at all. Telling someone their headcount plan is wrong is a quick way to get ignored.

Send nextFollow-up 2: a different angleOpen template →
FAQ

Questions
about this email.

Quote one short line, word for word or close to it. It proves you read the post; quoting more starts to feel like a critique of their hiring.

Frame it as a comparison, not a replacement. Often the best outcome is that the new hire does higher-value work while you take the repetitive part.

Within the first week or two of the post going live, before they've shortlisted candidates and the decision feels made.

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